Jessica Alba’s billion dollar The Honest Company has been sued by an angry customer who said the company isn’t too honest when labeling its products as “natural”.

The suit which was filed by Jonathan Rubin targets the brand’s dish soap, hand soaps, surface cleaner and diapers.

Jonathan claims all of the products contain synthetic preservatives and should not be considered “natural”. He however backs up his claims with studies from an environmental group who says the ingredients were considered to be potentially hazardous.
Rubin further said that the companies sunscreen is ineffective after multiple users posted on blogs saying they became sunburned and blistered.
However he is asking for all profits generated from those products to be refunded to people who have purchased them.

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